Let's transform your website into your most powerful marketing tool.

Strategic websites for small businesses.

20+ years marketing expertise

150+ websites transformed

Trusted by service businesses

A pretty website won't pay the bills. A strategic one will.

I’m Janine Staunton, and I bring 25 years of marketing expertise and 8 years of website strategy and design to every Lemon Crush project.

My process starts with your audience, understanding what they need to hear to trust you. Only then do we move to design, because design should serve strategy, not the other way around.

I personally guide every client from start to finish, ensuring your website isn’t just visually stunning but also a powerful tool for growing your business. Compliments are great, but they don’t pay the bills. A high-performing, strategically designed website does.

Want to see how your website could go from static to strategic?

 

Ways we can work together

A web designer wearing blue jeans and a patterned blouse sits on a white chair, holding an old turquoise and white iMac G3 on their lap. The image has a retro, pastel-toned aesthetic with a hint of lemon crush charm.

Website Strategy, Design + Build

Built around your audience and your message, not a template.

For established small businesses who are ready for a website built around their marketing goals, not a mood board. We start with your audience and your message. Then we build something that reflects the quality of your work and makes it easy for the right clients to choose you.

A person in a colorful jacket crouches on roller skates, holding a camera to their face, with a vintage RV and palm trees in the background. The scene glows with a warm, retro-style filter, capturing pure lemon crush energy.

Website Review & Action Plan

Not sure what’s holding your site back?

This is a good place to start. You’ll get an honest picture of what’s working, what isn’t, and what to tackle first to have the most mpact.

What happens when strategy comes first

A smiling woman with straight blonde hair wearing a sleeveless white top sits in front of sheer beige curtains.

"Janine has a natural ability to create sites that make her clients feel confident and established, and that present their businesses as best-in-class."

A woman with long, wavy blonde hair smiles at the camera. The web designer wears a black blazer over a white shirt with partially visible text and stands outdoors in front of a stone wall.

"The way you are uniquely wired to be equally laser focused and broadly strategic is unbelievable. You don’t just add features, you solve problems with purpose and intent."

Some of the work I'm proud of.

Aerial view of a caravan driving on a tree-lined road, with website text overlay reading “Luxury Caravans Built to Last,” sleek buttons for viewing range and getting a quote—perfect inspiration for your web design portfolio.

Wildtrail Caravans

3,630% increase in organic traffic. 22,800 qualified visitors in six months.

A smiling woman in a light green blazer stands with arms crossed next to large text reading, “No B.S. recruitment for serious marketing talent.” Showcasing Bloom Careers’ style, it’s the perfect shot for any standout web design portfolio.

Bloom Careers

1,671% more clicks. 714% more unique visitors from search. In 90 days.

A collage ideal for a web design portfolio: three modern interiors—a green and white kitchen, a cozy living area with a woman and dog by the fireplace, and a bright dining space with skylights and wooden furniture.

Sheri Haby Architect

300% more enquiries. 163% more organic traffic. In three months.

Ready for a website that brings in the right clients?

Book a free 30-minute call. Let's look at what your site is doing now, and what it could be doing instead.